An overview of the story:

Although this first event took place in 1897 I've always seen it as part of the timeline of TWRR's formation.
In that year, a meeting took place in a Moscow restaurant between two drama pedagogues Konstantin Stanislavski and Vladimir Nemerovich-Danchenko. They wanted to create an institution where actors would learn to act more realistically. This meeting, which lasted all night, led to the formation of the then-named Moscow Arts Theatre (MAT).

About 70 years later, after Stanislavksi's death, one Sam Kogan attended the school under the tutelage of the then principal, Maria Knebl, to learn to act and direct. 

Fast forward 20 or so years, this same Sam Kogan opens his own drama school, now having emigrated to London, England. Here, he develops the System of Stanislavski into The Science of Acting, a technique to help actors understand what they think, as a necessary precursor to creating believable characters.

At this time, in the early 1990s,  I (Sam Kogan being my father) started my degree in Neuroscience, which I would follow with a PhD in Behavioural Neuropharmacology, which can be simply translated as how drugs act on the brain and nervous system and affect our behaviour. 

I was interested in this thing called consciousness and wanted to know anything I could about it. However, after eight years in academia, including stints in pharma, I was still far from the answers I was looking for, not that I could even pinpoint at that time what they were!

That all changed a few years after my father's death in 2004. Struggling with my grieving process, divorce after a brief marriage, illness and, put short and sweet, the meaning of life, I sold all my belongings and embarked on what started as a 6-month itinerary but became a deep internal and external journey that would last ten years (admittedly, it continues but now I live in one place and it's not so full on).

If you have read the book or watched the series, How to Change Your Mind by Michael Pollen, I had some experiences similar to one's described there by both the scientists and the patients. Where after a single plant medicine ceremony, I awoke to my eight years studying neuroscience as being merely a minute rough scratch on the surface of a giant glacier of what consciousness really is. Gulp - I knew nothing.

After that first San Pedro experience I went on to Peru and Ayahuasca went on to blow the rest of my mind. These are not experiences I recommend for everyone but they were part of my path and so I went with them and the other healing, purification and transformational experiences that also came my way. Part of which was yearly or twice yearly panchakarma treatments, the Ayurvedic process of detoxification - plant medicines in their own right.

Along the way, I wondered if I would focus on becoming a 'shaman' or Ayurvedic practitioner because I had benefitted so much from this work. Instead, my journey had me focus on how to integrate expansions of consciousness into our everyday lives. I realised that if you know how to observe life and self-reflect, life is the One Big Trip. That's what the plants taught me: how to navigate the trip, its symbols and messages that are taking place every day. No substances are required.

As a side note, the Chakras are a fantastic framework for doing this because I'm talking about balancing all the Chakras from Root to Crown and beyond. Often the expansion in consciousness is thought to be about going up and up and out, disregarding the (most problematic for humanity at this time) three lower chakras, that are responsible for how engaged we are with the physical world, our finances, sense of security, the people in our lives (our family!!) and the material world around us.

This brings us finally to The White Rabbit Reveals' courses and mentoring programs. All of which are designed to bring the many teachings I acquired to one place, where they are accessible and applicable within one's everyday life.

Undoubtedly I learned a lot from plants, I've also incorporated other significant ancient wisdom teachings to structure the courses because they also contain the unity or universal consciousness that we need to be integrating to keep up with evolution.

If there's one thing I learned about consciousness, is that you need a degree of framework to explore it otherwise we get caught in our projections, filters and early life conditioning, thinking that we are progressing but in fact repeating the same scenes just on different sets.

The most useful framework I have found is the nature of holographic consciousness, understanding how the self functions as part of the whole and how to transform the whole by bringing attention to the self.

The Mission

To assist individuals with understanding and experiencing the holographic nature of their consciousness and the mechanisms for transformation within this. To help them implement (integrate) this understanding in their everyday life - because this is where the change happens.

Our Goal

To help you master yourself. Meaning, know how to navigate your consciousness to achieve greater harmony, fulfilment and success in all your endeavours (which may involve redefining what all these three words mean to you).

The Little Book of Self-Enquiry: Ancient Keys for a Modern Age

(The White Rabbit Reveals, 2021)

Bit by bit, many of us are realising that there's more to the whole 'know thyself' business than we first thought — it has the potential to change every aspect of our reality. At the same time there are a bewildering number of 'paths' to choose from, all offering different methods, means and maps to find the answers we seek to attain success or inner peace or the perfect life, and ideally all three! Although concise, The Little Book of Self-Enquiry contains big messages about self-exploration at this pivotal time of bridging eras. Ancient wisdoms are available to aid us in our modern-day search for self-understanding — and they are offered here, with a specific focus on how the Tarot can be useful in this pursuit. We will also touch on the unique value of the Chakras, Runes, I Ching and Numerology, as structured frameworks to guide you through the nebulous dimensions of your mind. You will receive clear guidance for choosing tools to support your process, and will learn why, if you're asking the right questions, you can never get self-enquiry wrong. Whatever it is, the way you tell your story online can make all the difference.

Why We Think The Way We Do And How To Change It

(Clink Street, 2017)

The Science of Acting (2009) left many readers wanting more because they knew there was more. Evidently, it comprised of more than a technique to act well; included within it were tools to change one’s life. Building on this, together with Thomas Garvey, Dr Helen Kogan set about writing a book that would solely focus on improving the layman reader's life by helping them understand why their lives play out as they do. Why We Think The Way We Do And How To Change It hones in on the finest working of our minds and delves deep to disentangle and dissolve the thoughts and behaviours that hold us back from living fulfilled lives. Shame, guilt, success, failure, relationships, sex and family dynamics are some of the key areas that are addressed in the chapters dedicated to the origins, patterns and processes of our thinking. In particular, the authors repeatedly return to the question, "Why is it, that although we so desperately want our lives to change, we can't make it happen?". And they answer this question by discussing the pay-offs that we find more appealing than change, however nonsensical or how much suffering they causes us. Why We Think The Way We Do And How To Change It will take you on an honest journey of self-reflection and understanding, to put your life firmly in your hands. For you to steer it where you want to go!

“The one self help book to rule them all”

“Amazing book - I’m only half way but it made such a difference already. I will definitely let it set in and read it again” “Empowering - with a good sense of humour”

The Science of Acting

(Routeledge, 2009)

A detailed record of the theory developed by Sam Kogan over a 20-year period at the then School of the Science of Acting (today, the Kogan Academy of Dramatic Arts). 'To create believable characters the actor has to think the characters' thoughts'. This is the premise of this work. However, it begs the question, what does one - the actor in particular - think? How can one think the character's thoughts when one doesn't know what's going on inside their own head. Enter, The Science of Acting; a systematic approach for the actor to increase his/her self awareness and understand the fundamental processes and patterns which govern how we all think. Whether you are playing the role of an acorn or of Hamlet, the subjects covered give the actor the tools and a structured process to confidently repeat a good performance - and the awareness to know what to do to adjust a performance that was less than. Included is the Ten-Step approach to working with a script, with a one-act Chekhov play example.

Reviews for Publications

An indepth study into the human condition


The Science of Acting isn't just for actors it really is an indepth study into the human condition and will help anyone to understand better the complicated way that we respond to life, conditions and our inner most selves.

For anyone who is interested in self-improvement and how humans think

Rebecca Rachmany

Immediately actionable for actors and humans alike. Incredible insight into the human psyche. The Science of Acting isn't just for actors, but for anyone who is interested in self-improvement and how humans think. Some of the concepts are a bit complex, but fundamentally this is arranged very well and is accessible and useful for anyone. I got insight into my own behaviors and was immediately able to put some of this into action in my own life.

Janette Fuller

I need to admit that I am not an actor or a student of theatre arts. I did encourage and support my daughter when she participated in high school and junior college plays and musicals. I started reading this book with the perception that I would learn acting techniques but I soon discovered that this book is also about how we think and act in everyday life. This book examines how our mind works and how we can use helpful thoughts to our advantage and eliminate thoughts that are holding us back. It explains how we get in a ditch of rigid negative thinking. This thinking occurs on the subconscious level so we don't understand why we are reacting the way we do. Mr. Kogan uses theories on the relationship between neuroscience, psychology and acting to develop a technique for good acting and successful living. The book is amazingly direct and easy to understand. It is illustrated with simple drawings that help explain key concepts. I also like the way key words are emphasized and defined. There is an excellent glossary at the end of the book that provides a useful summary of all the key concepts in the book. I highly recommend this book to all students and teachers of drama and theatre arts. I also recommend this book to anyone who desires a better understanding of the thought process. This is a life-changing piece of work!

Ms. Rina-marie Hill

"The Science" is perhaps the most influential book I have ever read. I read it twice, from cover to cover, before coming up for air. That "The Science" is a must-read for any actor is plain to see from as early as the book's Introduction. But I am not an actor. Nor am I a scientist. I am someone who has read the book through sheer curiosity and I can tell you now that it has taught me more about myself than living in my own sceptical skin for 30 years has done. The book has opened up my consciousness and has inspired me to ask questions of myself: Why do I do what I do and think what I think? Am I in control of my own thoughts and actions? Can I change my thoughts to make me a happier, more fulfilled individual? Can I apply positive thoughts and energy to all I do? The answers? Well they are limitless. "The Science" has made me realise that I can achieve anything I want to achieve and be anything I want to be by spending a little quality time with my thoughts. I could even become an actor! Lights, camera, action! Five Stars.

Very often our thinking creates our problems. So, the question is, why do we think the way we do and how can we change it?

Susanna Hutcheson

Very often our thinking creates our problems. So, the question is, why do we think the way we do and how can we change it? That's what this book by Sam Kogan teaches us. In a well-written, intriguing style, we learn how to be the person we want to be through the skills of an actor. Kogan helps the reader look at the thoughts that have been with them for years --- thoughts that are no longer useful and may be creating problems. People very often think themselves poor or sick or uninteresting. The key is to find out what those toxic thoughts are and change them, thus bringing about a totally different manifestation, one that's wanted and desirable. Through some of the methods of the professional actor, one can learn to do this. And that's the basis of this book.

Empowering with a good sense of humour


Authentic, accesible, empowering - with a good sense of humour! If you really do want to know why you think the way you do and how to change it then I highly recommend this book. It encourages one to acknowledge and take responsibility for ones life. It’s time to see and cut the bulls*** and get on with living a fulfilling life - this book will grant you exactly that (should you choose to do so...)

The one self help book to rule them all

There are many good books and recommendations I could make, they filled me with ideas and aspirations. This book gives a greater insight as to why our behaviours are obvious to others and hidden from ourselves. I can better understand others, but do I really understand myself? Do you? If you generalise, maybe about people leaving reviews for example, then you are in need of this book. The only thing I’d change is the cover artwork, I’m not sure why they design the way they do, but they can write well about Why Think The Way We Do.

Your way to your thoughts


It feels like the author is talking to you personally and what she says has so much value

Sign up to our Free Community Membership

Keep up with all that we have going on: introduction of new courses, start dates for group courses, our quarterly blog article with a free energy attunement - and up to FOUR FREE Readings a year!

Thank You